Privacy Policy

Ethiopian Today ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

By using Ethiopian Today, you agree to the collection and use of information in accordance with this policy.

We use the collected information for the following purposes:

• To provide and maintain our exchange rate and economic news services
• To improve and personalize your experience on our website
• To send you updates about exchange rates and economic news (if subscribed)
• To respond to your inquiries and provide customer support
• To analyze website usage and improve our content and features
• To detect and prevent fraud or security issues
• To comply with legal obligations and enforce our terms

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party service providers who assist us in operating our website and services (e.g., hosting, analytics)
• Legal Requirements: When required by law, court order, or government request
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• With Your Consent: When you explicitly consent to share your information

Our website may use third-party services, including:

• Analytics: We may use analytics services to understand how users interact with our website
• AI Services: We use AI services (Groq) to generate economic news content
• External Data Sources: We fetch exchange rate data from external sources and APIs

These third parties have their own privacy policies and we encourage you to review them.

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Cached content and preferences stored in your browser's local storage remain until you clear them.

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Objection: Object to the processing of your personal information
• Data Portability: Request a copy of your data in a portable format
• Withdraw Consent: Withdraw consent for data processing where applicable

To exercise these rights, please contact us at privacy@ethioexchangerate.com.

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us and we will take steps to delete such information.

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We take appropriate measures to ensure that your personal information remains protected in accordance with this Privacy Policy.

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.

If you have any questions about this Privacy Policy or our data practices, please contact us: